India is one of the cultural and population hubs of Asia and with such a large population, it is no surprise that the country generates a large number of top startups. Indian startups benefit from a rapidly growing and developing ecosystem which has a large pool of native talent available to it. This can be seen in the fact that the amount of VC funding in India has increased from $20.5 Billion in 2018 to $24.1 Billion in 2022.
The ecosystem’s growth is highlighted by the fact that it is expected to grow year-on-year by between 12%-15%. There are also more than a 100 unicorns in the country, which highlights the underlying potential for India to become one of the biggest startup powerhouses.
The Indian government is increasingly assisting with the development of the startup ecosystem in the country, with the Startup India Initiative being launched in 2015. This program aims to improve the simplification of legislation and the environment for businesses, increasing the availability of early-stage funding and increasing partnerships between industry and academia to fuel talent.
Rigi
Year Founded: 2021
HQ: Bengaluru, India
Size: 1-10
Founders: Ananya Singhal, Swapnil Saurav
The first company on our list of top Indian startups to follow in 2023 is Rigi. This business was designed with a specific focus on a niche target audience in digital entertainment. Rigi was designed for influencers, content creators, and celebrities. The online platform allows the influencers to earn from the community they have created content for. Within the platform, users can manage and grow their audience which can build them a career. There are free features users can use so that even if they are at the start of their digital career, they can have the right tools to make the right steps.
This inventive and very current top startup has had great success so far in raising funding to boost the startup to the next level. The current total funding amount is $23.6M.