DBS Bank, a leading financial institution, has launched its exclusive Vantage credit card in India, targeting high-net-worth individuals and offering personalized experiences. The DBS Vantage Card, part of the bank’s proprietary card portfolio, is the first in a series of cards set to be introduced this year. This super-premium credit card provides a range of benefits and privileges for its select cardholders.
One of the key features of the Vantage Card is the zero per cent markup on spending in Singapore. Leveraging the bank’s strong ties to Singapore, this feature allows cardholders to make transactions in Singapore without incurring any additional charges. Additionally, cardholders can enjoy exclusive discounts at select merchants in the country, enhancing their shopping and lifestyle experiences.
Designed with luxury in mind, the Vantage Card boasts a sleek metal design, reflecting its premium status. Cardholders gain access to luxury hotel memberships through partnerships with renowned establishments such as Taj Epicure, ITC Culinaire, and Club Marriott. For frequent travelers, the card offers low fees on international transactions and unlimited access to airport lounges, providing added convenience and comfort during journeys. The card also includes a 24-hour Visa concierge service, catering to various travel, lifestyle, medical, and auto-related needs.
Eligibility for the Vantage Card is based on an applicant’s existing relationship with the bank and their credit history. The card provides a dedicated 24-hour concierge service, ensuring that cardholders receive timely assistance whenever required. Moreover, it features a unique duty-free offering, rewarding cardholders with 10% cashback, up to Rs 1,500 per month.
Prashant Joshi, Managing Director & Head – Consumer Banking Group at DBS Bank India, emphasized the significance of the DBS Vantage Card’s launch, positioning it as one of the most desirable proprietary cards in the market. He emphasized the card’s ability to enable customers to “Live more, Bank Less,” underscoring its focus on enhancing the overall lifestyle of cardholders.
Sajish Pillai, Managing Director, Head of Assets and Strategic Alliances at DBS Bank India, highlighted how the DBS Vantage Card strengthens the bank’s commitment to delivering exceptional banking experiences to affluent customers. The card’s convenience, choice, and exclusive offerings further enhance the overall banking experience for these individuals.
In addition to its numerous benefits, the DBS Vantage Card offers special access to dining and stay experiences at 5-star hotels. Cardholders are also rewarded with a welcome bonus of 10,000 Vantage Points (worth Rs 10,000) upon their first transaction. While the card is initially available through invitation only, interested customers can check their eligibility on the DBS India website or connect with the bank’s relationship managers for more details. Moreover, the card provides additional rewards based on spending thresholds, allowing cardholders to earn bonus points beyond the welcome bonus.
The DBS Vantage Card marks the first release in a series of proprietary credit cards set to be launched by DBS Bank India this year. As a super-premium card, it aims to provide a host of unique advantages to its select cardholders, ensuring they receive exceptional services and privileges.
One of the standout features of the DBS Vantage Card is its zero percent mark-up on spending in Singapore. Leveraging the bank’s strong presence in the country, cardholders can now make transactions in Singapore without incurring any additional charges. This feature is particularly appealing for individuals who frequently travel to Singapore for business or leisure purposes.
In addition to the zero mark-up benefit, the DBS Vantage Card offers exclusive discounts at select merchants in Singapore. Cardholders can enjoy special privileges and discounts while shopping, dining, or indulging in various lifestyle activities in the country. This adds an extra layer of value to the card, enhancing the overall customer experience.
With the launch of the DBS Vantage Card, DBS Bank India aims to provide affluent consumers with an exceptional banking experience that encompasses luxury, convenience, and exclusive privileges. As the bank continues to strengthen its presence in India, this new offering demonstrates its commitment to meeting the evolving needs and aspirations of high-net-worth individuals in the country.