In the vibrant tapestry of Delhi’s fashion scene, Dhruv Khurana stands as a luminary reshaping the narrative of streetwear. As the cofounder of Almost Gods, a Delhi-based streetwear label, Khurana has etched an indelible mark with a brand that transcends conventional boundaries, merging bold imagery with gender-neutral, oversized sweatshirts and tees.
The genesis of Almost Gods in 2018 marked Khurana’s venture into a realm where fashion is not merely an ensemble but a statement. The label’s distinctive aesthetic, characterized by its fearless design language, swiftly garnered attention not only on the streets of Delhi but also on international fashion radars. Celebrities like Machine Gun Kelly found allure in Almost Gods, donning its creations and amplifying its presence on a global stage.
What sets Almost Gods apart is not just its sartorial offerings but the ethos it embodies. The gender-neutral approach to design reflects a commitment to inclusivity, a value that resonates with the brand’s diverse clientele. The oversized sweatshirts and tees, bearing the imprints of Almost Gods’ bold imagery, have become more than garments; they are symbols of self-expression and individuality.
The brand’s meteoric rise found accolades at the GQ Fashion Awards 2022, where Almost Gods was crowned the ‘Most Promising Indian Label.’ This recognition is a testament to Khurana’s acumen in curating a brand that not only follows trends but sets them, positioning Almost Gods at the forefront of India’s dynamic fashion landscape.
Dhruv Khurana’s journey to the helm of Almost Gods is enriched by his academic pursuits. A graduate from Tufts University with a degree in international relations and economics, Khurana brings a nuanced perspective to the intersection of fashion and global dynamics. This academic foundation, coupled with an entrepreneurial spirit, has been pivotal in shaping his trajectory.
Before Almost Gods, Khurana ventured into the entrepreneurial realm with BadgePack Designs, a customizable bag brand that foreshadowed his knack for crafting products with a personalized touch. This early venture laid the groundwork for Almost Gods, where customization meets streetwear, and fashion becomes a canvas for personal narratives.
As the founder of Almost Gods, Dhruv Khurana is not merely a curator of clothing; he is a storyteller weaving tales of urban elegance and self-expression. Almost Gods is more than a label; it is a cultural phenomenon that challenges norms and invites individuals to embrace their unique style journeys.
