Aman Gupta, the Co-founder and Chief Marketing Officer (CMO) at boAt, has been instrumental in propelling the brand to the forefront of the audio and wearable industry. With a vision to revolutionize the way we experience audio, Gupta has played a pivotal role in establishing boAt as a lifestyle brand that enhances the quality of life through cutting-edge technology.
In 2016, Gupta, along with co-founder Sameer Mehta, embarked on a journey to bridge the significant gaps they identified in the audio and wearable market in India. This led to the inception of boAt, a brand driven by the vision of creating innovative audio solutions that resonate with the lifestyle of modern consumers.
Today, boAt stands as the world’s second-largest wearable brand (IDC Q3 2022), and holds the title of India’s No.1 Audio brand. In just seven years, boAt has become an integral part of cultural conversations, especially among the younger generation, lifestyle influencers, and audiophiles, spanning a wide range of segments.
Boasting a rich legacy, boAt has become an advocate for self-expression, encouraging adventurous experiences and exploration through its products. Guided by an unwavering passion for music and a commitment to innovation, boAt aims to provide its community with more than just a product – it’s about delivering an immersive experience.
Under Aman Gupta’s strategic leadership, boAt has become synonymous with high-quality audio and wearable solutions, setting new benchmarks in the industry. His vision and dedication continue to drive the company’s success, ensuring that boAt remains at the forefront of innovation, quality, and style in the world of audio technology.
As boAt continues to set sail towards new horizons, guided by the ethos of self-expression and innovation, Aman Gupta’s role as Co-founder and CMO remains pivotal in steering the brand towards even greater heights of success. With a commitment to enhancing lifestyles through audio and wearables, boAt’s journey is bound to resonate with music enthusiasts and tech-savvy consumers worldwide.
Check out his Instagram profile.